Rueil-Malmaison · Paris · Paris region

Local SEO: Google profile and customer reviews so you are found in Rueil-Malmaison, in Paris and in your own town

When a customer searches for your trade together with their town, Google shows three business profiles above everything else. We work on your Google profile, your reviews, your contact details and the city pages of your website so that you are one of them.

  • Google profile in your name, never in ours
  • Reviews collected with MerciAvis, our own tool
  • Included in the SEO retainer, or as a one-off project

Would you rather see where you stand first? Check your website's SEO in 60 seconds, free of charge.

clients supported
150+
from 14 reviews
4.5/5
profiles Google shows above the other results
3

Example Google search: plumber rueil-malmaison

Example

Businesses · the three profiles Google shows above the other results

  1. Your business

    You

    4.8(63 reviews), example rating

    Plumber · Rueil-Malmaison

    Open · Closes at 7pm

  2. Business B

    4.6(41 reviews), example rating

    Plumber · Nanterre

    Open · Closes at 6:30pm

  3. Business C

    4.3(28 reviews), example rating

    Plumber · Suresnes

    Closed · Opens tomorrow at 8am

What we see

Why do your customers not find you in your own town?

Three situations we come across in almost every Google profile review. Each one has a fix in our method.

  • You are not in the three profiles

    For your trade and your town, Google shows three businesses with their rating. Your competitors are there, you are not.

  • Your profile is half empty, or not in your name

    Created by a former supplier, never claimed, no recent photos, wrong opening hours: Google ranks it poorly and customers hesitate.

  • Your reviews are old, or left without a reply

    The last review is six months old, a negative one was never answered, and nobody asks the happy customers.

What we do

Google profile, reviews, citations, city pages: the four levers of local SEO

Four pieces of work that reinforce each other, the profile first: that is what your customers see.

  • 01

    Your Google Business Profile

    The first thing your customers see. In order: ownership, accuracy, then substance.

    • Ownership recovered or confirmed in your name
    • Categories, services, service area, opening hours, real photos
    • Regular posts, questions and answers, and messages
  • 02

    Your customer reviews, collected and tracked

    The rating and the number of reviews count in the local ranking and in the decision to call.

    • MerciAvis NFC card or QR code on the counter, or handed over after the job
    • A reply to every review, negative ones included, in your own voice
    • The reviews you receive tracked in a dashboard
  • 03

    Your local citations

    Google cross-checks your name, address and phone number across the web: one mismatch sows doubt.

    • Name, address and phone number identical everywhere
    • Directories that matter for your trade, duplicates removed
    • LocalBusiness structured data on your website
  • 04

    The city pages of your website

    One page per important town, with its own content, not a copy where only the name changes.

    • One page per town where you genuinely work
    • Access, area covered, examples of jobs done on site
    • Google profile and city pages linked to each other

Local SEO is part of our organic search retainer. For a full picture before you start, see our full SEO audit.

Our customer review tool

How do you get Google reviews regularly?

Your customers are not unhappy: nobody ever asks them for a review at the right moment. To fix that, we built MerciAvis, our own tool.

An NFC card or a QR code on the counter, one gesture from the customer, and the review lands on your Google profile. No fake reviews, nothing against Google's rules.

  1. Step 1

    A card on the counter

    An NFC card or a QR code, placed by the till or handed over at the end of the job.

  2. Step 2

    The customer holds their phone up

    They land straight on the review form of your Google profile.

  3. Step 3

    The review appears on your profile

    You follow it in your dashboard, and we help you reply to it.

Our method

How do we work on your local SEO, week after week?

Five points in time, each with a result you can check on your own profile.

  1. Day 1

    Étape 1 : A review of your profile and your contact details

    Who owns the profile, what is missing, what is wrong, what your reviews say. A written summary within 24 hours.

  2. Week 1

    Étape 2 : Profile taken back in your name and completed

    Ownership recovered, categories, services, opening hours, service area, photos: accurate and complete before anything else.

  3. Week 2

    Étape 3 : Review collection in place, and replies

    MerciAvis set up on the counter, replies to the reviews you already have, reply templates in your own voice.

  4. Month 1

    Étape 4 : Local citations and city pages

    Contact details made consistent across directories, structured data added, the first city page written and linked to the profile.

  5. Every month

    Étape 5 : Tracking and posts

    Views, calls, direction requests and clicks, taken from Google's own statistics. New photos, posts, reviews. Whatever is not moving gets fixed.

What you can check

We apply this method to our own Google profile and to our own tool

ConvertiLab has its own Google Business Profile in Rueil-Malmaison, completed and tracked with the method described here. MerciAvis, the review collection tool, is ours: we design it, host it and improve it with what shopkeepers tell us.

We do not publish client figures: where a profile ranks depends on the town, the trade, the competition and how steadily reviews come in. On the call we show you the work, not a promise.

The statistics of a profile (views, calls, direction requests) are given by Google to its owner: you.

Without taking our word for it

Three things to check

Where does your Google profile stand today?

Describe your situation in two clicks: we look at your profile and your reviews, and you get a written summary within 24 hours.

Straight talking

Is local SEO right for your business?

Often the most profitable lever for a shop or a tradesperson, it does not suit everybody.

It is right for you if...

  • You welcome customers at a location, or you work across an area.
  • Your customers search for your trade with a town or a “near me”.
  • You are able to ask your happy customers for a review.

It is not for you if...

  • You sell online only, with no area and no premises: ordinary organic search will serve you better.
  • You want reviews without real customers: we refuse to use fake reviews.
  • You want the top profile within days: nobody can honestly give you that.

Our commitment, in writing

A written review before any quote, a profile and logins in your name, no fake reviews, a monthly report. If your profile is not moving up, we tell you plainly and look for the cause with you. The profile, the reviews and the city pages stay yours.

Price and commitment

How much does local SEO with our agency cost?

Included in the SEO retainer
from €500 a monthSix months minimum. Google profile, reviews, citations and city pages included.
One-off profile and reviews project
On requestProfile taken back and completed, review collection set up with MerciAvis. Fixed price in writing after a 30 minute conversation.
MerciAvis on its own
No retainerThe tool also works without our support. Terms on merciavis.fr.

What we commit to doing

  • The profile, the logins and the content stay in your name.
  • No fake reviews, no bought reviews.
  • A written review of your profile within 24 hours, before any quote.
  • A monthly report you can actually read: views, calls, directions, reviews.
Get a quote for my local SEO

VAT not applicable, article 293 B of the French tax code. A written quote, approved by you, before any work starts.

Your questions

Your questions on local SEO, the Google profile and reviews

What is local SEO, in plain terms?

It is the work that makes you appear when somebody searches for your trade together with a town or a “near me”: “bakery Rueil-Malmaison”, “osteopath near me”. Google then shows a map and three business profiles above the ordinary results. Local SEO means getting into those three profiles, then staying there, through your Google profile, your reviews, your contact details and the local pages of your website.

Are Google My Business and Google Business Profile the same thing?

Yes. Google My Business is the old name of the service, renamed Google Business Profile. It is the free listing that appears on Google Maps and to the right of the search results, with your opening hours, your photos, your reviews and your phone number. On this page we say “Google profile” for the same thing.

How long does it take to appear in the three profiles?

It depends on your town, your trade and the competition. A complete profile, in your name, with reviews coming in regularly, often moves up within a few weeks on searches that are not heavily contested. In a large city and a crowded trade, expect several months. Nobody can promise a position: we commit to the work done and to a monthly report of the views, calls and direction requests Google gives you.

Can you buy reviews or write them for me?

No. Fake reviews are banned by Google and by French law, and they put your profile at risk of suspension. What we do instead: make asking for a review easy for your real customers, at the counter or after a job, with MerciAvis, and help you reply to every review, good or bad.

How does MerciAvis collect Google reviews?

MerciAvis is our own tool. An NFC card or a QR code sits on the counter or is handed over at the end of a job. Your customer holds their phone up to it, lands straight on the review form of your Google profile and writes their review in under a minute. You follow the reviews you receive in a dashboard. The tool comes with the SEO retainer and also works on its own, with no retainer.

My Google profile was created by a former supplier or by an employee: what now?

We start by getting ownership of the profile back in your name, under your own Google account. If the former owner does not reply, Google has a request-access procedure that we run with you. Until the profile is yours, nothing else makes sense: it is the first step of our method.

I have no premises, I travel to my customers: does local SEO apply to me?

Yes. A tradesperson, an emergency call-out business or a mobile service can have a Google profile with a service area rather than a visible address. We set it up for the towns you cover, and we build one page per important town on your website, so Google ties your business to each of them.

How much does local SEO with ConvertiLab cost?

It is included in our organic search retainer, from €500 a month, six months minimum. If all you need is the Google profile and the reviews, we offer a one-off project, on request, with a fixed price in writing after a 30 minute conversation. Either way, the profile, the logins and the content stay yours.

The SEO pillar

Local SEO sits inside a complete SEO method

A review of your Google profile

Tell us where your profile stands, we reply within 24 hours

One question first, your details afterwards. A written reply, with no commitment.

Your situation

No contact details asked for at this step.

A question about your Google profile or your reviews?

Book 30 minutes, it is free and you speak to the founder.

06 16 47 72 45