Bilel Bettaieb
A full-stack developer and digital marketing specialist, I founded ConvertiLab on one simple belief: every business deserves a website that brings in customers, not a shop window gathering dust.
After more than five years in web development and digital marketing, I set up ConvertiLab to give small businesses and entrepreneurs in the Île-de-France region the whole package: from building the website through to winning customers with SEO and online advertising, and now CRM, automatic follow-ups and AI. I work on my own, with no team: you always speak to the same person.
Bilel Bettaieb
Founder of ConvertiLab
Certifications and skills
Areas of expertise
Technical and marketing skills side by side, for results you can see
Web design and build
Brochure sites, online shops, landing pages and bespoke web applications built with Next.js and React.
SEO and search visibility
On-page, technical and local SEO strategies to lead your sector on Google.
Google Ads and Meta Ads
Ad campaigns run on return, optimised week after week, with reporting you can actually read.
CRM, automatic follow-ups and AI
Your CRM set up, follow-ups sent automatically, and Claude (Anthropic) put to work on the repetitive jobs: quotes, Google reviews, copywriting.
Background
First steps in web development
Self-taught in HTML, CSS and JavaScript. First sites for friends, family and small businesses.
Specialising in digital marketing
Going deeper into SEO, Google Ads and acquisition strategy. First campaigns that performed for clients.
Full-stack and growth expertise
React, Next.js and Node.js mastered. A rare mix of technical and marketing skills.
ConvertiLab founded
The agency launched with one clear purpose: helping small businesses and entrepreneurs grow through digital.
150+ clients helped
Tradespeople, shops, sole traders and small teams, across the Île-de-France region and the whole of France, rated 4.5/5 on Trustpilot.
Who is ConvertiLab, your web agency?
A web and digital marketing agency based in Rueil-Malmaison, in the Île-de-France region near Paris, focused on winning customers and converting them. The founder, your single point of contact, works on your site, your advertising, your SEO and your AI automation, so that being online actually brings you business.
Our approach
A data-driven approach
Every decision follows the numbers: analytics, A/B testing and detailed tracking, so results can be measured
A strategy built for you
No off-the-shelf answers. We build a marketing strategy around your market and your goals.
Support across the board
SEO, advertising, social media, email, branding: one point of contact for your whole digital strategy.
What sets us apart
Marketing expertise paired with technical work that holds up
Let's work together
I get personally involved in every project. Let's talk through your goals and find the right strategy for your business.
Explore our services
Brochure website
Professional website for €890, free mock-up within 48 hours, delivered in 2 weeks
Find out moreLanding page
One page, one goal, €490, delivered in 5 to 7 days
Find out moreOnline shop
Online shop from €1,490, payments through Stripe or PayPal
Find out moreWebsite redesign
A modern site, with redirects in place to keep your Google pages, €690
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